Bringing clarity to search, discovery, and the systems people depend on.
For the past decade I've been drawn to the hardest design problems — the ones with real stakes, real constraints, and real people depending on me getting it right. At Microsoft I worked on search and pre-GenAI ethics at 80M+ DAU scale. At One Study Team I designed clinical trial systems used in Stage 4 cancer trials changing the lives of thousands of patients. Different domains, same conviction: complexity is no excuse for a confusing experience.
Enter Portfolio
— · Past work · —
Intrinsic Search
A systems-level redesign that convinced four business verticals to change direction.
Microsoft AI · Design Lead
Microsoft AI
Bing wasn't a search engine. It was dozens of teams competing for the same page.
80M DAU
affected globally
4 verticals
aligned
3 patterns
established
PI Oversight
Doctors were't logging in. We identified and solved the reason why.
One Study Team
One Study Team
We prevented clinics from unnecessary FDA audit by solving specifically for the doctors running the trials.
98%
response rate
86%
task completion
80%
late responses
Edge Shopping
From 2 features to fifteen— and saving shoppers $900M in the process
Microsoft AI
Microsoft AI
The MVP was a start. But it was unpredictable, uncontrollable and wouldn't scale
$900M
saved by shoppers
1 › 8 teams
supported
72% DAU
growth